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Synovate Risk Report

Generated on July 17, 2025

1

Risks

Summary

โš–๏ธ Legal & Regulatory

Synovate has faced several legal and regulatory challenges in its operational history, often linked to its strategic movements and market positioning. These challenges highlight potential risks related to mergers and acquisitions, as well as internal compliance issues that could expose the company to litigation.

  • Synovate directors risk jail and hefty fines due to a deal with Ipsos ๐Ÿ—“ December 14, 2020.
  • Ipsos-Synovate directors faced similar legal threats over a takeover ๐Ÿ—“ June 29, 2020.
  • Synovate was involved in legal conflicts, such as when Ipsos sued Aegis over the Synovate sale ๐Ÿ—“ July 18, 2013.

๐Ÿ—๏ธ Operational & Business Continuity

Operational challenges have arisen, especially pertaining to the company's structural integration and market strategies. The incorporation of Synovate into Ipsos reflects significant operational shifts that could impact business continuity.

  • Synovate brand was absorbed into Ipsos and stopped being used ๐Ÿ—“ August 3, 2012.
  • Aegis was in exclusive talks with Ipsos for a ยฃ500m Synovate sale, marking a significant operational transition ๐Ÿ—“ June 29, 2011.

๐Ÿ“œ Innovation & R&D

While Synovate historically emphasized research and development, particularly in market research and customer experience management, recent history lacks specific publicized events in this category.

  • Synovate traditionally focused on innovative methodologies in "product testing" and "product development," bolstering their market research expertise.

News & Media

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Profile

Founded Year
2003
Social Media
Specialties
Packaging, brand and communications research, custom market research, customer experience management, market research, product development, product testing