Market Force Information Risk Report

📜 Innovation & R&D

Market Force Information has consistently demonstrated its commitment to innovation, supporting business growth and maintaining a competitive edge. Their strategic initiatives have allowed them to adapt to the evolving market research landscape over the years.

• Market Force Information was acquired by MCI in a landmark deal on 🗓 March 25, 2024, showcasing their commitment to strategic growth.
• They developed the Eyes:On app, taking mystery shopping mobile on 🗓 June 2, 2016, an innovative move to enhance their data collection processes.
• The company explored consumer preferences in an expansive study covering grocery stores on 🗓 March 12, 2024, reflecting their focus on understanding market trends through detailed research.

🏅 Awards & Recognition

The company has gained recognition for its insightful studies and contributions to the customer experience management field. They've been acknowledged repeatedly for their role in identifying consumer preferences across various industries.

• Trader Joe’s was highlighted as consumers' favorite grocery chain in a study released by Market Force Information on 🗓 September 7, 2024.
• Nordstrom ranked as consumers' favorite premium fashion retailer in a study revealed on 🗓 July 31, 2019.
• Market Force Information's study recognized Chick-fil-A as America's favorite fast-food chain on 🗓 December 8, 2022.

🏗️ Operational & Business Continuity

Market Force has faced operational changes in recent years, including strategic acquisitions and divestments to streamline their operations and focus on core areas. These shifts illustrate their agility in adapting business strategies in a dynamic market environment.

• Market Force Information wound down its B2B e-commerce arm on 🗓 April 19, 2024, reflecting a strategic refocus on core competencies.
• The acquisition by MCI on 🗓 March 25, 2024, marked a significant pivot towards integrated service offerings in customer experience management.

Overall, Market Force Information's recent activities highlight innovation in consumer research, recognition of insights, and strategic operational adjustments to align with market demands.