Leagas Delaney Shanghai Risk Report

📜 Innovation & R&D

Leagas Delaney Shanghai has shown a focus on innovation and expansion within the advertising industry. This strategic direction is evidenced by their actions to strengthen creative capabilities and expand market influence. Such focus could be pivotal for maintaining competitive advantages in an evolving marketplace.

• On 🗓 November 3, 2009, Leagas Delaney opened a branch in Shanghai, marking an innovative expansion into the Asian market.
• The company was entrusted to promote the Italian designer furniture brand Kartell in China, which was announced on 🗓 March 12, 2013, showcasing their innovative approach in marketing.
• Kit Dayaram was appointed as Creative Director on 🗓 November 16, 2023, which reinforces the company's commitment to strengthening creative and innovative leadership.