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Amway India Enterprises Private Limited Risk Report

Generated on July 17, 2025

1

Risks

Summary

🛡️ Financial & Liquidity

Amway India has faced serious financial challenges, with significant losses reported recently. The company's financial health is impacted by allegations of fraudulent activities. There is a repetitive theme of financial distress and liabilities, warning of possible future financial instability if current trends persist.

  • Amway India reported an increased loss of ₹52.78 crore for the fiscal year FY24, as highlighted in reports from 🗓 November 26, 2024.
  • The company faced flat sales of approximately ₹1,284 crore in the same period.
  • The Enforcement Directorate (ED) has identified proceeds of crime worth ₹4,000 crore as part of a fraudulent scheme, as reported 🗓 November 20, 2023.

⚖️ Legal & Regulatory

There have been numerous legal challenges facing Amway India, mainly concerning allegations of running a pyramid scheme. The legal pressures imply potential risks of regulatory penalties which could further strain Amway's business operations and profitability.

  • The Directorate of Enforcement attached assets worth ₹757.77 crore, as part of money-laundering probes on 🗓 April 18, 2022.
  • According to 🗓 November 20, 2023 reports, the ED alleged unauthorized financial activities amounting to ₹4,050 crore.
  • The company is accused of sending illicitly obtained funds abroad, as noted in legal filings on 🗓 November 21, 2023.

🏗️ Operational & Business Continuity

Despite the challenges, Amway India has been planning for its future operations with strategic leadership appointments and growth expectations. The replacement of key personnel is a crucial step to address ongoing business challenges and ensure continuity.

  • On 🗓 February 9, 2024, Rajneesh Chopra was appointed as the new Country Managing Director to navigate strategic growth.
  • The company conveyed ambitions to foster India's market to become one of its top three global markets by 🗓 September 9, 2024, indicating hopes for operational scaling.

🏅 Awards & Recognition

There are no recent records of awards or recognition within this dataset, indicating a lack of notable achievements in building external credibility or market recognition. This absence can indicate missed opportunities to strengthen brand equity amid existing challenges.

Profile

Founded Year
1998
Social Media
Specialties
Beauty, Durables, Home care, Nutrition, Personal Care, Wellness